Beyond Consulting was contracted by Biac to conduct a comprehensive situational analysis of the transportation and logistics ecosystem in the Kingdom of Saudi Arabia. The engagement aimed to deliver strategic insights and actionable recommendations to the Ministry of Transportation, with a focus on enhancing the startup and entrepreneurial landscape within the sector. The scope included mapping key stakeholders, identifying systemic challenges, benchmarking international best practices and leading countries, and formulating a robust strategy to foster innovation, support emerging ventures, and position KSA as a regional hub for logistics and transportation startups.