Razan Al Asali
Business and Management Consultant
Razan holds a B.Sc. in industrial engineering from the University of Jordan and a Project Management Professional (PMP) certificate from the Project Management Institute (PMI). In addition to that she holds a certificate from Cambridge Academy in Business Administration.
Razan has more than six years of progressive experience in the areas of market research, strategic planning, feasibility studies, market planning, and business planning. Furthermore, her experience includes working on management consulting projects that are internationally funded for the benefit of small, medium, and large enterprises in the public and private sectors in Jordan and Saudi Arabia.
She has broad knowledge in several managerial fields such as Strategic Planning, Organizational Development, Customer Focus for Business Excellence, Human Resources Management, and Project Management.
Razan has accrued substantial experience in strategic planning through her contributions to numerous high-profile projects. She played a pivotal role at the National Center for Human Rights project (NCHR) in Jordan, including the formulation of the revised National Human Rights Plan (2016-2025) and the Criminal Justice Strategy (2022-2026). She also spearheaded initiatives for the Ministry of Tourism in Saudi Arabia, focusing on industrial heritage and strategic tourism enhancements. Furthermore, her expertise includes collaborative projects with the Ministry of Tourism (MT KSA) and leading Department of State case projects, thereby reinforcing her proficiency in strategic planning and international relations.
